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Grassroots Internet Strategy

Grassroots Internet Strategy

Archives for February 2010

Finding your Perfect Match: Keywords to Share Your Life With

February 24, 2010 by Melinda

Finding your perfect match, a partner to share your life with, is easy, right? Nope. In reality it can take some time and effort. Some people take just as much time to find their perfect keyword match type for their Google AdWords campaigns. This article will point you in the direction of your keyword life […]

11 Top Tips for Building Credibility Using Testimonials.

February 22, 2010 by Serena Star Leonard

Using testimonials on your website brings personality and credibility to your products and services, so include testimonials as part of your website plan. Once people have ascertained that you provide the service or product they are looking for, they will look to establish your credibility when deciding whether they wish to do business with you. […]

5 Tips for Smart Email Marketing

February 18, 2010 by Melinda

Treat your email subscribers like gold. Only ever send them high quality, high value email communications. Sending an email to a list of “opt-in” subscribers is a relative cheap way to market your business. Often, getting the email ready takes more work than you planned and you get to the point of “we just need […]

Adding Keywords to your Website or Blog – Part 2: Where to add Keywords

February 11, 2010 by Melinda

In my previous post, Adding Keywords to your Website or Blog – Part 1 we reviewed why keywords are important and how to figure out which keywords to use for your website or blog.  Now we’ll look at adding keywords to your web copy.

Adding Keywords to Your Website or Blog – Part 1 Keyword Research

February 9, 2010 by Melinda

“Adding Keywords in All the Right Places” is one of my favourite songs… whoops, sorry, that song was “Looking for Love in All the Wrong Places”. Clearly I’m far more of a keyword nerd than I realised, better start fresh 🙂

Follow and get followed on Twitter

February 8, 2010 by Serena Star Leonard

Why follow in Twitter? The number one way to get more followers is to follow people. Basically the more people you follow, the more people will follow you back and the more people that follow you, the bigger your voice. See this blog for more details…

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