How to set up Google Analytics Goals to track MailChimp sign-ups

When you’re doing marketing activities to get more visitors to your website, you need to be focused on the QUALITY of your visitors rather than the QUANTITY.

That’s because quality visitors are the ones who help you achieve results for your business; they sign up for your newsletter, enquire about your services, buy your products or do whatever else you want them to do. 

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Grassroots Revisited: Star Articles from the Past 12 Months

star articles

A review of our most popular articles from the past 12 months that you won’t want to miss, covering topics related to web copywriting, Google AdWords, Google Analytics, SEO, blogging and more.

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How to add Google Analytics to your WordPress site with Google Analyticator

Google Analytics is a powerful, powerful tool

I love it because:

There are three things, however, that annoy me about it. They are:

  1. It’s hard to add the Google Analytics tracking code to your WordPress site.
  2. It is tricky to stop Google Analytics from recording your own visits to your own blog.
  3. Sometimes you just want a quick view of how your blog is doing rather than going through the entire analytics site.

But no longer am I annoyed. I’ve found a plugin – Google Analyticator – which solves all of these problems.

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Pure Gold! WordPress Blog Tips from WordCamp Melbourne 2013

WordCamp Melbourne 2013

WordCamp Melbourne 2013

The agenda for WordCamp Melbourne 2013 was jam-packed full of WordPress goodness.

Here are the gold nugget tips that I took away from the sessions that I attended, mainly in the User and Blogger Stream.

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