Grassroots Internet Strategy

Search Engine Optimisation

8 SEO Mistakes That Still Happen Way Too Often

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Whether you do your own Search Engine Optimisation (SEO), or out-source it to an agency, you need to understand the basics to ensure that you avoid making mistakes which can inadvertently have a negative impact on where your website ranks in Google.

Why You Should Be Using NoFollow on Your Blog

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No Follow Links – what are they and how should you use them? For bloggers, the world of Google algorithms is important even if you have no idea how it works! Unfortunately Google has no idea if you are innocently doing the wrong things, so there are no kid gloves. Like most bloggers I have been […]

How to Get Organic Traffic by Predicting the Future (and Proof that it Works!)

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If you’re interested in getting “free” organic traffic to your website, you’re probably already familiar with the strategy of blogging regularly, doing keyword research and using the keywords strategically in your articles. That is proven to be an effective approach to getting organic traffic but in this article I’m going to show you a way to […]

5 SEO Keyword Mistakes That Still Happen Way Too Often

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I’ve been in business in the online marketing field for nearly five years now (yes, it’s crazy how time flies!). When I started out my thinking was that in five years, the web-world would be quite different. But in reality, although the style of websites has changed, and Google’s algorithm has changed, the fundamentals of […]

Please stop telling me how bad my website is! This is why…

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I’m sure you’re getting them regularly. Relentless emails from supposed SEO and online marketing service providers who claim to have reviewed your website. Basically, the emails are telling you how bad your website is in order to try to create a need to use their services.