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Grassroots Internet Strategy

Grassroots Internet Strategy

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Case study: How writing topical blogs can bring you fame

November 7, 2012 by Serena Star Leonard

A topical blog is a blog that is about something that is newsworthy, now. It is about capitalising on a subject at the time that it is HOT! Doing this can bring you fame by bringing you a big bunch of eager new visitors.

Creating BUZZ (for every blog, launch & event in your website calendar)

August 22, 2012 by Serena Star Leonard

People like buzz, they like to be part of something exciting and new. Think of your website as a source of endless excitement; the next blog, the next launch, the next product or service. Have you ever noticed that the smartest marketers have more exciting ideas, offers and opportunities than everyone else? Review your plans […]

7 Inspiring Ideas for Creating your own Images to use on your Website or Blog

May 2, 2012 by Tessa

In my last post, I talked about why and how to resize images to the optimum size for your website. For this article, I wanted to take a step back, and talk about the best ways to actually get images to use on your site. Sure, there are many sites to find stock images online. […]

7 Ideas for Awesome Blog Content

July 21, 2011 by Serena Star Leonard

So you have committed to writing a blog. Whether it is daily or weekly the question is always the same… what do I write about? What can I write that is different, useful, valuable or entertaining? What will make me stand out? If this is you, you are in luck because here are 7 ideas […]

13 Lessons from 13 Months of Blogging

January 12, 2011 by Serena Star Leonard

The Grassroots blog has now been live for 13 months. It’s a new year and a time for reflection and we would like to share the some of the valuable lessons we have learned in our blogging bubble.

7 Essentials for Creating an Income from Your Website

August 16, 2010 by Serena Star Leonard

Let’s face it, there are two main reasons people set up a website a) Be heard b) Make money   I think I can safely say that the majority of those in column a. would not turn down the opportunity to also be in column b! The problem is that if you do not have […]

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Grassroots Internet Strategy is a partnership between Serena Star Leonard and Melinda Samson.
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