A review of our most popular articles from the past 12 months that you won’t want to miss, covering topics related to web copywriting, Google AdWords, Google Analytics, SEO, blogging and more.
I regularly set up AdWords campaigns for new advertisers and one of the most frequently asked questions is “how much will the clicks cost”. Read on to discover how you can find out.
With Google AdWords you can stop and start your ads whenever you like. You can control the maximum amount that you spend per day. And, if you want to, you can run an ad campaign for a short period of time. Read on to discover three occasions when running an AdWords campaign can really make […]
Google AdWords is a fantastic way to increase targeted traffic to your website; and whether your advertising budget is big or small, you want it to st-r-e-t-c-h as far as possible. If you’re managing your campaigns yourself, or planning to get started with Google AdWords soon, here are some sure fire tips for getting maximum […]
I work with clients to manage and optimise their Google AdWords ad campaigns. To do this, I need access to their AdWords account and also to their Google Analytics account (if they have one set up). Often when I take over a new account I find that a lot of other people also have access […]
Like a caterpillar turns into a butterfly, many things evolve and are constantly ch-ch-ch-ch-changing! That’s certainly true for Google lately. There has been a number of changes to the information that you see when you do a Google search. This article gives an overview of the changes, and what they mean for you and your […]