When you’re doing marketing activities to get more visitors to your website, you need to be focused on the QUALITY of your visitors rather than the QUANTITY. That’s because quality visitors are the ones who help you achieve results for your business; they sign up for your newsletter, enquire about your services, buy your products […]
By tagging your MailChimp Links for Google Analytics, you’ll get information about how many people click on the links in your email, and how they behave once they arrive at your website. This article will show you how to set up Google Analytics link tracking in your MailChimp account.
A review of our most popular articles from the past 12 months that you won’t want to miss, covering topics related to web copywriting, Google AdWords, Google Analytics, SEO, blogging and more.
Your subscriber database is one of your most important assets – allowing you to send important information to a large group of interested customers with the click of just one button. But do you have consent from your subscribers or are you sending them ‘spam’?
So you’re in business and you have a list of email addresses – clients, contacts, past customers… and maybe you aren’t doing too much with them. Perhaps they are sitting in an excel spreadsheet by the wayside, perhaps they are just business cards thrown in your desk drawer – or perhaps they are just contacts […]
In case you haven’t noticed we are massive fans of email marketing application Mailchimp! They have recently