When you first get a website the learning curve is huge. In a lot of respects you rely on the people that you are working with to give you good advice, and tell you what you need to know. But, the reality is that it takes a lot of different skills to create a great website … Read more
When I start working with a new client, to find out more about their market I always do some online research and review websites relevant to their market niche. The beauty of Google means that everyone can do this type of online research for free, from the comfort of home.
Have you done a Google search for your business or website name to see how your website looks in the search results? If not, give it a try now and see if it looks good, or goofy.
A new website that does not have features for Search Engine Optimisation is like a new house without an address. It exists but is very very difficult to find.
Search Engine Optimisation, abbreviated as SEO, is everything that you do to get your website to appear high up in a search engine results page. Read more about Search Engine Optimisation.
Your web content is everything that you make available on your website, including the written words, graphics, videos and images.
On page SEO involves editing your web content so that search engines will find your website when someone searches on one of the keywords that you have selected.